Challenge: Design an identity for a contemporary Polish-inspired tapas bar in a burgeoning industrial arts district of Kingston NY
Strategy: Connect Poland’s rich visual traditions with the values of contemporary craft
Lis means “fox” in Polish. The logo pairs an engraved fox with typography inspired by Polish handwriting primers.
Neon sign in the style of classic Polish taverns, crafted by neighbor and local vendor @litebriteneonkingston
Kraft paper business cards and menus have a textured fox pattern on the reverse. Square post cards feature traditional Polish toasts.
Tote bags and matchboxes showcase the logo and the Polish terms for “cocktails” and “plates.”